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BMW Group looks forward to continued growth in 2015 / BMW, MINI and Rolls-Royce confident of increased sales 15 new models will support growth strategy (FOTO)

Geschrieben am 12-01-2015

Detroit / München (ots) -

- Cross reference: Picture can be downloaded free of charge at
http://www.presseportal.de/galerie.htx?type=obs -

Following a fourth consecutive record year of sales in 2014, the
BMW Group is confident that 2015 will see further sales growth. The
company delivered more than two million vehicles to customers last
year with a total of 2,117,965 BMW, MINI and Rolls- Royce vehicles
sold, more than ever before in the Group's history (prev. yr.
1,963,798 / +7.9%).

"With the launch of 15 new models planned for the year, we are
confident that 2015 will see the momentum we've generated in the last
years continue and that we will increase sales in all major sales
regions, despite ongoing volatility in some markets", said Ian
Robertson, Member of the Board of Management of BMW AG responsible
for Sales and Marketing BMW, at the Detroit Motor Show.

"In Europe overall, sales should continue to recover, especially
in those southern European markets which are starting from a fairly
low level", Robertson continued. "The market in the USA had a strong
year in 2014 and we believe it will continue to grow. Asia is also
set to deliver further sales increases." Company Bayerische Motoren
Werke Aktiengesellschaft

Peter Schwarzenbauer, Member of the Board of Management of BMW AG
responsible for MINI, BMW Motorrad and Rolls-Royce said in Munich on
Monday, "Following last year's model change of our core MINI 3 door
model and the introduction of the new MINI 5 door, MINI had its best
ever fourth quarter in 2014. We take that momentum into the new year.
The average age of our model range in 2015 is around 2.5 years -
that's the youngest we've had for a long time - and we'll be
introducing the new MINI Clubman later this year. I'm confident that
MINI sales will set a new record in 2015. The same goes for Rolls-
Royce. With over 4,000 units delivered in 2014, the marque set a new
sales record and I believe that success will be built on further this
year. BMW Motorrad sold more maxi-scooters and motorcycles in 2015
than ever before. We are launching five new Motorrad models this year
- they will ensure we keep the momentum of the last years going."

2014 was the best year ever for the BMW brand. Deliveries of BMW
vehicles totalled 1,811,719, an increase of 9.5% on the previous year
(1,655,138). Sales in December also achieved a new high, up 14.2% on
the same month last year (177,954 / prev. yr. 155,835).

In its first full year on the market, the BMW 2 Series Coupé has
been delivered to a total of 27,933 customers while 13,091 customers
have taken delivery of the 2 Series Active Tourer during the three
months it has been on sale. Sales of the segment-leading BMW 3 Series
were up on last year, totalling 476,792 (prev. yr. 467,672 / +2.0%).
Deliveries of the BMW 4 Series models totalled 119,580 in 2014. The
BMW 5 Series, which also leads it segment globally, saw sales
increase 1.7% this year, with a total of 373,053 delivered to
customers worldwide (prev. yr. 366,992). The BMW X4, which went on
sale in July, has been delivered to 21,688 customers while the new
third-generation of the BMW X5 has increased sales by 37.4% compared
to last year (147,381 / prev. yr. 107,231).

Around 17,800 customers have taken delivery of an innovative BMW i
vehicle in 2014. Global deliveries of the BMW i3 total 16,052; nearly
three-quarters of those sales occurred in the second half of the
year, following the vehicle's late-spring market launch in several
major markets including the USA. The keys to a total of 1,741 BMW i8s
have been handed over to customers since it went on sale in the
summer.

Despite the change in the core MINI model this year, annual sales
remained around last year's record level with a total of 302,183
vehicles delivered to customers (prev. yr. 305,030 / -0.9%). MINI has
had its best ever December with sales up 20.7% compared to the same
month in 2013 (36,773 / prev. yr. 30,455). In December, sales of the
3 door MINI were up 33.9% (16.418 / prev. yr. 12,262) while a total
of 6,954 customers took delivery of a new 5 door MINI in the last
month of 2014. The MINI Countryman saw sales grow 5.0% across the
year (106,995 / prev. yr. 101,897) while deliveries of the MINI
Paceman totalled 15,567 in 2014, an increase of 6.0% (prev. yr.
14,687).

Rolls-Royce Motor Cars announced record sales results for a fifth
consecutive year, with 4,063 units (prev. yr. 3,630 / +11.9%) sold
globally during 2014, more than ever before in the brand's 111-year
history. Strong sales were reported worldwide, with double-digit
increases in most regions. This exceptional growth means that
deliveries have more than quadrupled since 2009. Sales were driven by
strong orders for Ghost Series II, launched in November, and Wraith,
which enjoyed its first full year of sales, while the Phantom remains
the company's pinnacle product.

BMW Motorrad has achieved a fourth successive sales record,
selling 123,495 motorcycles and maxi-scooters in 2014, an increase of
7.2% (prev. yr. 115,215). In December, 7,032 vehicles were sold,
10.9% more than in the same month last year (6,343).

The BMW Group achieved growth in all major sales regions in 2014

In Europe, a total of 913,803 BMW and MINI brand vehicles were
delivered to customers (prev. yr. 858,990 / +6.4%). All European
markets have experienced growth in 2014. The BMW Group's home market,
Germany, saw sales increase 1.7% across the year with 273,433 new
vehicles registered (prev. yr. 268,838). Sales in the region's second
biggest market, Great Britain, grew 8.4% in 2014 (204,749 / prev. yr.
188,837) while a total of 67,449 BMW and MINI vehicles were delivered
in France, an increase of 5.3% (prev. yr. 64,082).

Sales of BMW and MINI vehicles in Asia grew by 13.8% in 2014 with
sales totalling 656,395 (prev. yr. 576,616). This level of sales
growth was reflected in the December figures - deliveries in the last
month of the year totalled 61,295 (prev. yr. 54,546 / +12.4%). The
year saw sales in Mainland China grow by 16.7%, with a total of
455,979 BMW and MINI vehicles delivered to customers (prev. yr.
390,713). Strong sales growth was also experienced in South Korea,
where 46,400 customer deliveries were made, an increase of 17.3% on
the previous year (39,558).

Sales growth of 3.9% was recorded at year-end in the Americas
(481,056 / prev. yr. 462,891). The USA was the region's main growth
driver in 2014, annual sales there were up 5.3% to total 395,850
(prev. yr. 375,782). Canada also saw positive growth of 1.2% (38,188
/ prev. yr. 37,723) while sales in Mexico increased by 6.5% compared
to the previous year (14,902 / prev. yr. 13,992).

Double-digit growth was recorded in the Middle East region with a
total of 30,148 BMW and MINI vehicles sold in 2014, an increase of
22.6% compared to the previous year (24,596). December sales in the
region were up 30.4% with a total of 2,511 vehicles delivered to
customers in the last month of the year (prev. yr. 1,926).

BMW Group sales in/up to December 2014 at a glance

|In |Comp. To |Up to/incl.|Comp. To | |
|December |previous | |previous | |
|2014 |year |December |year | |

|BMW Group |215,217 |+15.2% |2,117,965 |+7.9% |
|Automobiles | | | | |
|BMW |177,954 |+14.2% |1,811,719 |+9.5% |
|MINI |36,773 |+20.7% |302,183 |-0.9% |
|Rolls-Royce |490 |-1.2% |4,063 |+11.9% |
|BMW Motorrad |7,032 |+10.9% |123,495 |+7.2% |

The BMW Group With its three brands BMW, MINI and Rolls-Royce, the
BMW Group is the world's leading premium manufacturer of automobiles
and motorcycles and also provides premium financial and mobility
services. As a global company, the BMW Group operates 30 production
and assembly facilities in 14 countries and has a global sales
network in more than 140 countries.

In 2014, the BMW Group sold approximately 2.118 million cars and
123,000 motorcycles worldwide. The profit before tax for the
financial year 2013 was E 7.91 billion on revenues amounting to
approximately E 76.06 billion. As of 31 December 2013, the BMW Group
had a workforce of 110,351 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore
established ecological and social sustainability throughout the value
chain, comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.

www.bmwgroup.com
Facebook: http://www.facebook.com/BMWGroup
Twitter: http://twitter.com/BMWGroup
YouTube: http://www.youtube.com/BMWGroupview
Google+: http://googleplus.bmwgroup.com



If you have any queries, please contact::
Corporate Communications
Emma Begley,
Business and Finance Communications,
emma.begley@bmwgroup.com
Telephone: +49 89 382-72200, Fax: +49 89 382-24418

Nikolai Glies,
Head of Business and Finance Communications,
nikolai.glies@bmwgroup.com
Telephone: +49 89 382-24544, Fax: +49 89 382-24418

Media website: www.press.bmwgroup.com
Email: presse@bmw.de


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