Summer University at the Berlin University of the Arts supports startups

Berlin (ots) - The Berlin creative scene is a magnet for artists
and creatives from all over the world. They are drawn to the vibrant
and dynamic city life, abundant with opportunities for the
implementation of creative business ideas. However, they often need
support in realizing their businesses true to form. The Berlin Career
College, the department responsible for creative professional
development at the Berlin University of the Arts - one of the world's
most renowned art universities - is offering the ideal introduction
to the Berlin startup scene with its summer course programme
"International Summer School of Creative Entrepreneurship." The
programme is sponsored by the European Union and runs from mid-July
to mid-October 2014.

Instructors, themselves creative professionals active and well-
connected in Berlin, share their expertise and teach essential skills
in creative entrepreneurship, self marketing, management and
leadership :

The startup Dark Horse Innovation GmbH embodies an unconventional
business concept unifying entrepreneurial thinking with creative
potential. Monika Frech and Dominik Krenzler, founders of the agency,
show course participants how to quickly convert an idea into a
functional business plan.

Ulrike Müller and Nicola Turner (London cultural leadership
programme) offer participants the opportunity to apply the "toolkit
for business startups," developed by the British agency NESTA, to
their own and develop their entrepreneurial skills in marketing and
leadership.

The founders of Service Design Berlin, Olga Scupin und Manuel
Hoffmann, focus on the optimization of user-friendliness in their
workshop and teach methods to promote user-oriented, innovative
service. Participants will learn how optimally incorporate these
ideas into systems and apply them to their own entrepreneurial
projects.

The programme of the International Summer School of Creative
Entrepreneurship additionally features workshops in Marketing, Arts
Management and Financing.

For further information about the programme visit:
www.udk-berlin.de/summer-courses

Contact:
Universität der Künste Berlin / Berlin University of the Arts
International Summer School of Creative Entrepreneurship (ISSCE)
Stephanie Schwarz
Einsteinufer 43
10587 Berlin
Tel: + 49-(0)30-31852087
E-Mail: stephanie.schwarz@udk-berlin.de