EANS-Adhoc: Fielmann External sales: EUR 1.16 billion Dividend: EUR 2.40 per share 2011: cause for optimism at the start of the year

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ad-hoc disclosure pursuant to section 15 of the WpHG transmitted by euro
adhoc with the aim of a Europe-wide distribution. The issuer is solely
responsible for the content of this announcement.
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Preliminary figures for the 2010 financial year

24.02.2011

Our expectations for the 2010 financial year have been met. Sales of
glasses increased to 6.5 million pairs (previous year: 6.4 million
pairs). External sales incl. VAT rose to EUR 1.16 billion (previous
year: EUR 1.11 billion) and consolidated sales grew to EUR 994
million (previous year: EUR 953 million). The pre-tax result amounts
to an estimated EUR 170 million (previous year: EUR 162.5 million)
and the annual net income stands at EUR 119 million (previous year:
EUR 114.3 million). At the end of the reporting year, Fielmann runs
655 branches (previous year: 644).

As a result of the company´s good development and available
liquidity, the Supervisory Board and Management Board recommendation
for the Annual General Meeting on 7 July 2011 is to pay a dividend of
EUR 2.40 per share for the 2010 financial year (previous year: EUR
2.00).

One reason for our success is our competent and dedicated staff.
Fielmann, which is the market leader, created 498 additional
positions in the reporting year. As at the end of 2010, the company
employed 13,733 members of staff (previous year: 13,235), of whom
2,674 were trainees (previous year: 2,497). Fielmann is the largest
employer and trainer in the German optical industry. The company´s
success in training is reflected in national awards. . Fielmann is
confident that it can strengthen its market position. Consumers buy
from companies that guarantee high quality at fair prices: and in the
optical industry, that means Fielmann. Financial independence is
giving us the opportunity to drive forward our expansion. The first
few weeks of the current financial year are giving cause for
optimism.

Hamburg, February 2011

Fielmann Aktiengesellschaft
The Management Board

end of announcement euro adhoc
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ots Originaltext: Fielmann AG
Im Internet recherchierbar: http://www.presseportal.de

Further inquiry note:

Ulrich Brockmann
Head of Finance
Telefon: +49(0)40 27076-442
E-Mail: u.brockmann@fielmann.com

Branche: Retail
ISIN: DE0005772206
WKN: 577220
Index: MDAX, CDAX, Classic All Share, Prime All Share
Börsen: Frankfurt / regulated dealing/prime standard
Stuttgart / free trade
Berlin / regulated dealing
Hamburg / regulated dealing
Düsseldorf / regulated dealing
Hannover / regulated dealing
München / regulated dealing