Wirecard and SES-imagotag digitalize payment, coupons and loyalty programs for retailers worldwide

Aschheim (Munich) (ots) -

Shoppers and retailers benefit from additional features of the joint
payment solution via SES-imagotag's smart digital tags, which is
already in use in over 16,000 stores in 61 countries

Wirecard, the worldwide innovation driver for digital financial
technologies, and SES-imagotag, the global leader in electronic shelf
labels (ESL) and Retail IoT solutions for physical commerce, are
expanding their existing cooperation for in-store payment through
digital price tags. The existing seamless mobile payment system of
both companies enables shoppers, using Wirecard technology, to pay
anytime, anywhere directly in-store, thus avoiding long lines at the
checkout. This solution will now be enhanced with extensive loyalty,
couponing and data analytics capabilities.

SES-imagotag, a company listed on the Paris Stock Exchange, has
already equipped more than 16,000 stores in 61 countries with smart
digital tags - including the world's largest retailers. Its solution
enables stores to automate low value-added processes, increase store
efficiency and improve customer experience at the same time.

The new loyalty feature developed by both companies will allow
retailers to automatically reward shoppers, further increasing
loyalty. Customers receive personalized discount vouchers or loyalty
points, which increase the feeling of a seamless and immediate
shopping experience. The new couponing function from Wirecard and
SES-imagotag follows a similar approach. E-Coupons - e.g., special
offers or discounts - can be automatically issued when entering a
store, strolling past a shelf or when interacting with products.
Retailers' loyalty programs are thus 100% digitalized, enabling
in-store behaviors to be rewarded in real-time.

Both functions also offer benefits for retailers: each time
customers use their smartphones in-store, retailers can identify
their preferences, purchasing behavior, the place of purchase and
other contextually relevant information. As coupons are digitalized,
stores can also identify the popularity and impact of such in-store
promotions. Retailers can then transform the data collected into
custom targeted special offers for an improved shopper engagement.
The data analytics functions required to process this information,
based on the Wirecard Omnichannel ePOS Suite, are also part of the
extended cooperation between Wirecard and SES-imagotag.

Michael Unmüßig, Senior Executive Vice President Marketing at
SES-imagotag, says: "Our cooperation with Wirecard to date has been
extremely successful due to the company's great expertise in the
payment sector and the digitalization of payment flows. We are
therefore proud to further expand our collaboration and to offer a
100% digitalized in-store shopping experience to even more retailers
and shoppers."

Alexander Hahn, Vice President POS Retail Solutions at Wirecard,
adds: "At Wirecard, we are shaping the future of payment and thus
creating massive added value for consumers in the retail sector.
Through our expanded cooperation with SES-imagotag, we are now
jointly revolutionizing the digital payment experience and the
customer journey in the retail sector, where stationary POS systems
are no longer necessary."

To make purchases, customers simply hold their smartphone in front
of a digital price tag from SES-imagotag and scan a product using a
QR code or NFC. Using Wirecard technology, payment processing is then
handled directly in the background using the customer's preferred
payment method. The technology can also be used to display
interactive content, e-Coupons or relevant product information on the
consumer's mobile device.

Find out more about the whole customer journey here
https://www.youtube.com/watch?v=7ShHHU3fm-Y.

About Wirecard:

Wirecard (GER:WDI) is one of the world's fastest growing digital
platforms in the area of financial commerce. We provide both business
customers and consumers with a constantly expanding ecosystem of
real-time value-added services built around innovative digital
payments by using an integrated B2B2C approach. This ecosystem
concentrates on the areas payment & risk, retail & transaction
banking, loyalty & couponing, data analytics & conversion rate
enhancement in all sales channels (online, mobile, ePOS). Wirecard
operates regulated financial institutions in several key markets,
holds issuing and acquiring licenses from all major payment and card
networks. Wirecard AG is listed on the Frankfurt Stock Exchange (DAX
and TecDAX, ISIN DE0007472060). Visit us on www.wirecard.com, follow
us on Twitter @wirecard and on Facebook @wirecardgroup.

About SES-imagotag:

For 25 years, SES-imagotag has been a reliable partner to
retailers in introducing digital technology to their stores.
SES-imagotag is the world leader in smart digital price tagging and
automated price adjustment, and develops a comprehensive IoT and
digital platform that provides retailers with a comprehensive service
package. The solutions from SES-imagotag enable retailers to link and
digitize their stationary stores, automate processes with low added
value, increase operational efficiency, inform and serve customers,
ensure error-free customer information by constantly comparing the
availability of goods, avoid zero stocks and waste and create a
service-oriented omnibus channel offering that builds customer
loyalty and meets changing consumer expectations.

Wirecard media contact:
Wirecard AG
Jana Tilz
Tel.: +49 (0) 89 4424 1363
Email: jana.tilz@wirecard.com

SES-imagotag media contact:
SES-imagotag Group
Loïc Oumier
Tel.: +33 1 34 34 61 61
Email: loic.oumier@ses-imagotag.com

Original-Content von: Wirecard AG, übermittelt durch news aktuell