SBS Broadcasting Reports Record Revenues and Operating Profits for 2006

Luxembourg (ots/PRNewswire) -

- Net Revenue Exceeds EUR1 Billion With 14% Growth -

- Record EBITDA of EUR207 Million -- Growing 43% -

SBS Broadcasting S.àr.l. announced strong financial results for
the full-year 2006, with net revenue increasing by 14% to EUR1,003
million from EUR879.5 million in 2005. SBS's recurring EBITDA
surpassed previous record figures set in 2005 by 43% to EUR207
million, an increase of EUR62 million from 2005.

The SBS Group has four main business segments: Commercial
Television, which accounted for 70% of net revenues, and Pay
Television, Radio and Print, which accounted for 15%, 8% and 7%,
respectively. Non-advertising revenues continued to grow, increasing
to 39% of net revenues in 2006, up from 34% in 2005, driven by
revenue increases in Pay TV, cable fees, subscriptions and
interactive TV. In addition, SBS's performance was driven by
significant improvements in the operating results of SBS's commercial
television stations in the Netherlands, Belgium, the Nordic countries
and Romania.

Patrick Tillieux, acting Chief Executive Officer of SBS
Broadcasting Group, said: "2006 has been a record year for the group
across virtually all financial metrics. Our diverse mix of European
operations and our innovative management team have enabled us to
successfully identify and capitalize on the growth opportunities
within our multi-channel offering. Our commercial television and
radio operations achieved solid results as we continue to deliver on
our targeted audiences, while our premium Pay TV business in the
Nordic region has established itself as the market leader with more
than 900,000 subscriptions."

"A major factor in SBS's continuing success is the strength of our
local and corporate management, which combines local market knowledge
and entrepreneurial talent with international expertise and best
practices," explained Patrick Tillieux. "SBS continues to be
strategically well-positioned in both developed and high-growth
markets across Europe with a strong platform for future growth and
cash flow generation."

"I would like to congratulate Patrick Tillieux and his team on an
outstanding performance. Free to air has grown strongly, the high
definition Pay TV brand C More has been significantly strengthened
and a wide range of innovative new services have been successfully
introduced during the course of the year", said Dominic Murphy,
Chairman of the Management Board. "SBS's revenues have nearly doubled
within five years with an almost sixfold increase in EBITDA. Within
the last years, the company has shown a convincing ability to
identify and realise growth opportunities through diversified
revenues, start-up launches and acquisitions", Katrin Wehr-Seiter,
Vice Chairman of the Management Board, added.

SIGNIFICANT EVENTS DURING 2006

- In March 2006, the Company appointed Patrick Tillieux to
acting Chief Executive Officer of SBS Broadcasting Group.

- In April 2006, the Company launched Kanal 4 in Denmark, a TV
channel targeting female viewers with a mix of locally produced and
acquired international programming.

- In May 2006, the Company completed the acquisition of Vitosha FM
- the company that controls the Radio Vitosha national network in
Bulgaria; in June 2006 the company acquired the Bulgarian Radio
Veselina network and in November 2006 the Radio Express network, thus
creating a leading operation in the Bulgarian radio market.

- In May 2006, the Company was awarded one Gold and one Silver
Muse Award from Promax/BDA EMEA honoring SBS's creative talent during
the organization's 10th annual European Conference held in Vienna,
Austria.

- In June 2006, the Company appointed Graham Bryce as Senior Vice
President Radio Group, overseeing development and execution of the
business strategy at SBS Radio Group.

- In July 2006, the Company published the first edition of SBS
Yearbook, which provides detailed research data on nationwide TV
market share, radio reach, and advertising spend for all of the 10
European media markets in which SBS Broadcasting currently operates.

- In September 2006, the Company and its wholly-owned Romanian
subsidiary, Amerom Television S.R.L., completed the acquisition of
Romania's most popular music channel, TV K Lumea. The station was
rebranded KissTV and is now part of The Voice TV network.

- In September 2006, the Company completed the acquisition of the
remaining 28% equity stake in SBS Radio AB from Bonnier Gaming AB and
now owns 100% of the company. SBS Radio is the second largest radio
operator in Sweden reaching 3.3 million weekly listeners.

- In November 2006, the Company announced an agreement with
Telenor and Canal Digital allowing CANAL+ Premium Pay Channels to
remain on Canal Digital Nordic DTH.

- In December 2006, the Company appointed Bart Becks as Senior
Vice President New Media, a newly created position responsible for
the overall development and coordination of digital media services
and revenue streams based on the internet, mobile devices,
interactive television services and other emerging digital platforms
across all SBS operating units.

About SBS Broadcasting Group

SBS Broadcasting Group is one of Europe's leading broadcasting
groups, operating commercial television, premium pay channels, radio
stations and related print businesses in Western and Central and
Eastern Europe. SBS currently has broadcasting operations in Belgium
(Flanders), Bulgaria, Denmark, Finland, Greece, Hungary, The
Netherlands, Norway, Romania, Sweden and the United Kingdom. SBS is
controlled by funds advised by two leading private equity firms,
Permira and KKR. Telegraaf Media Groep N.V. (TMG) of the Netherlands
is also a shareholder in SBS, with a 20% equity interest.
www.sbsbroadcasting.com

ots Originaltext: SBS Broadcasting
Im Internet recherchierbar: http://www.presseportal.de

Contact:
For further information about SBS Broadcasting Group, please contact
Bettina Duske at +31-205191914 or bettina.duske@sbsbroadcasting.com


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