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Gemalto Enables Egypt's Mobinil to Deploy Unique Value Added Services

Geschrieben am 12.02.2007 - [Nächster Artikel]

3gsm World Congress, Barcelona (ots/PRNewswire) -

- Addresses the Thriving Egyptian Mobile Communications Market,
With a Growth Potential of 35% in 2007

Gemalto (Euronext NL0000400653 GTO), a world leader in digital
security, today announces it is providing Mobinil with a
high-capacity platform hosting a bundle of premium value added
services. Mobinil, an affiliate of the Orange-Orascom Telecom
Holdings joint venture, is the leading mobile operator in Egypt with
over 9 million subscribers. The new services include an extended
1,000-entry phonebook, the Gemalto contact list backup solution, as
well as group SMS, to cater to the fast-growing Egyptian mobile
communications market. According to Informa Telecoms & Media, the
number of subscribers in the Egyptian mobile communications market is
forecast to grow 35% in 2007(1).

As part of its strategy to deliver premium offerings to its
customers, Mobinil is deploying a suite of compelling services that
are all new to the Egyptian market. With the Gemalto package, Mobinil
subscribers primarily benefit from an enhanced phonebook and, in
addition, the backup feature enables them to easily retrieve personal
contacts in case their mobile phone is lost or stolen. The bundle
also includes a secure and convenient application that stores and
manages all secret codes through one master password, making it
simpler for subscribers to organize their personal information.

"Mobinil is constantly looking for the newest and most innovative
value added services to offer to the Egyptian market," commented Alex
Shalaby, CEO and President, Mobinil. "We are proud to work with
Gemalto to present this latest bundle of unique and easy-to-use
services to our customers."

"Gemalto is committed to supporting Mobinil in their growth
strategy by providing them with high-end products and solutions,"
added Xavier Chanay president CIS, Middle East and Africa at Gemalto.
"We believe this variety of secure and personalized services is a key
differentiator and will give Mobinil a sustainable competitive edge.
>>

(1)Source: Informa Telecoms & Media, November 2006

About Gemalto

Gemalto (Euronext NL 0000400653 GTO) is a leader in digital
security with pro forma 2006 annual revenues of EUR1.7 billion,
operations in about 100 countries and over 10,000 employees including
1,500 R&D engineers.

In a world where the digital revolution is increasingly
transforming our lives, Gemalto's solutions are designed to make
personal digital interactions more convenient, secure and enjoyable.

Gemalto provides end-to-end digital security solutions, from the
development of software applications through design and production of
secure personal devices such as smart cards, SIMs, e-passports, and
tokens to the management of deployment services for its customers.

More than a billion people worldwide use the company's
products and services for telecommunications, financial services,
e-government, identity management, multimedia content, digital rights
management, IT security, mass transit and many other applications.

As the use of Gemalto's software and secure devices increases with
the number of people interacting in the digital and wireless world,
the company is poised to thrive over the coming years.

Gemalto was formed in June 2006 by the combination of Axalto
and Gemplus.

For more information please visit www.gemalto.com

About Mobinil

The Mobile GSM900/1800 cellular network in Egypt is operated by
The Egyptian Company for Mobile Services (ECMS), an Egyptian public
company. Mobinil is the market leader thanks to its dedication to
constantly providing the best services, and there are more than 9
million subscribers to Mobinil's service in Egypt today.

Contacts
Gemalto
Emmanuelle Saby
T: + 33-155-01-57-27
M.: +33-(0)6-09-10-76-10
emmanuelle.saby@gemalto.com
Aline Borne
T.: +33-(0)1-55-01-51-05
M.: +33-(0)6-16-29-87-04
aline.borne@gemalto.com
TBWA�porate
Maxence Naouri
T.: +33-(0)1-49-09-26-95
M.:+33-(0)6-82-78-00-53
maxence.naouri@tbwa-corporate.com

ots Originaltext: Gemalto
Im Internet recherchierbar: http://www.presseportal.de

Contact:
Contacts Gemalto, Emmanuelle Saby, T: + 33-155-01-57-27, M.:
+33-(0)6-09-10-76-10, emmanuelle.saby@gemalto.com; Aline Borne, T.:
+33-(0)1-55-01-51-05, M.: +33-(0)6-16-29-87-04,
aline.borne@gemalto.com; TBWA�porate, Maxence Naouri, T.:
+33-(0)1-49-09-26-95, M.:+33-(0)6-82-78-00-53,
maxence.naouri@tbwa-corporate.com
 
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