Frost & Sullivan Lauds Atmel for Exceptional Growth Strategy Leadership in the World Smart Card IC Market

San Jose, California, November 8 (ots/PRNewswire) -

Atmel(R) Corporation (Nasdaq: ATML), a global leader in the
development and fabrication of advanced semiconductor solutions,
together with Frost & Sullivan, a global leader in growth consulting,
are proud to announce that Atmel has been presented with the
prestigious Frost & Sullivan award for Global Growth Strategy
Leadership in recognition of its outstanding performance in the world
Smart Card IC market throughout 2005.

The Growth Strategy Leadership award is aimed at companies whose
performances excel compared to that of their competition in a
maturing market and who generated a high level of market penetration
due to their superior quality of service. The Frost & Sullivan award
for Growth Strategy Leadership is presented each year to the company
that has demonstrated an exceptional growth strategy within the
industry.

Founded in 1984, Atmel has taken significant steps in the Smart
Card IC market, especially in the microcontroller market where Atmel
is ranked second in market share. An expanding portfolio, both
products and applications, as well as a growing presence in the
banking market further underline Atmel's receipt of this award.

"This has led to the company gaining a healthier market share in
the banking segment," states Frost and Sullivan's Smart Card Global
Program Manager, Anoop Ubhey. "The company has achieved the
qualification and specifications that were missing in 2004 and has
managed to increase its perceived expertise in the security area, a
segment where Atmel can expect to see further growth in the short to
medium term."

"To receive such a prestigious award from Frost & Sullivan is
something that Atmel can be extremely proud of, given that we are
competing with other global semiconductor companies. It is gratifying
to see the results of a strategy, put in place several years ago,
continuing to lead us in the right direction for achieving a strong
leadership position in the Smart Card and security markets. The
market analysis performed by Frost & Sullivan provides an independent
validation and helps measure the success of implementing such
strategies," commented Christian Fleutelot, Marketing Director for
Atmel's Secure Products Division.

About Atmel

Atmel is a worldwide leader in the design and manufacture of
microcontrollers, advanced logic, mixed-signal, nonvolatile memory
and radio frequency (RF) components. Leveraging one of the industry's
broadest intellectual property (IP) technology portfolios, Atmel is
able to provide the electronics industry with complete system
solutions. Focused on consumer, industrial, security, communications,
computing and automotive markets, Atmel ICs can be found Everywhere
You Are(R).

NOTE: Atmel(R), logo and combinations thereof, Everywhere You
Are(R), and others are registered trademarks or trademarks of Atmel
Corporation or its subsidiaries. Other terms and product names may be
trademarks of others.

About Frost & Sullivan

Frost & Sullivan, a global growth consulting company, has been
partnering with clients to support the development of innovative
strategies for more than 40 years. The company's industry expertise
integrates growth consulting, growth partnership services and
corporate management training to identify and develop opportunities.
Frost & Sullivan serves an extensive clientele that includes Global
1000 companies, emerging companies, and the investment community, by
providing comprehensive industry coverage that reflects a unique
global perspective and combines ongoing analysis of markets,
technologies, econometrics, and demographics. For more information,
visit www.frost.com.

Information:

Atmel's security and smart card ICs product information may be
retrieved at: http://www.atmel.com/products .

Press Contacts:
Carine Bourgon, Communications Manager - Rousset
Phone: +33-4-42-53-60-52
Email: carine.bourgon@rfo.atmel.com
Helen Perlegos, Public Relations - USA and Asia Pacific Rim
Phone: +1-408-487-2963
Email: hperlegos@atmel.com
Veronique Sablereau, Corporate Communications Manager - Europe
Phone: +33-1-30-60-70-68, Fax: +49-71-31-67-24-23
Email: veronique.sablereau@atmel.com
Web site: http://www.atmel.com

ots Originaltext: Atmel Corporation
Im Internet recherchierbar: http://www.presseportal.de

Contact:
Carine Bourgon, Communications Manager - Rousset, +33-4-42-53-60-52,
or carine.bourgon@rfo.atmel.com, or Helen Perlegos, Public Relations
- USA and Asia Pacific Rim, +1-408-487-2963, or hperlegos@atmel.com,
or Veronique Sablereau, Corporate Communications Manager - Europe,
+33-1-30-60-70-68, or fax, +49-71-31-67-24-23, or
veronique.sablereau@atmel.com, all of Atmel


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